MonsterInsights will help you master Google Analytics easily

MonsterInsights analytics

MonsterInsights is a great tool to dive into Google Analytics if you want to track your marketing efforts. In this article, Global Wizards offers a MonsterInsights review to learn all about the best Google Analytics plugin for WordPress.

Google Analytics is free and extremely useful but on the other hand, it is so difficult to understand that even Google has created an Analytics Academy to help you deal with it.

Analytics is an invaluable tool for understanding how your site is connecting with its audience. The best way to grow a website and keep up in the marketplace involves basing analytics on real-time data, as it gives you immediate insight into what’s working or not working with current content.

This MonsterInsights review will show you how real-time data provides useful information to grow your website.

What Is MonsterInsights?

It is a WordPress plugin that makes visualizing and tracking your Google Analytics data easier than ever. In a few clicks, you can easily connect your WordPress site to Google Analytics and enjoy the many benefits it offers.


The official name of this plugin is Google Analytics Dashboard Plugin for WordPress by MonsterInsights. This tool helps you discover all you need to know about your site, how visitors find it and use it, and so you learn how to keep them coming back.

This plugin brings Google site tracking services right to your WordPress dashboard, making the process of monitoring your website simple and fast. You will be able to add, customize and manage your Google Analytics in a matter of seconds.

More than 16 million users have already downloaded MonsterInsights since it is considered to be the best Google Analytics Plugin for WordPress.

At its early beginnings, this plugin was named Google Analytics for WordPress, but it was renamed in 2016 when Yoast sold it to the creator of OptinMonster, Syed Balkhi.

Why Do You Need It?

Google Analytics is a great tool that provides important data about your visitors. With it, you can get valuable insights about them and how to improve the user experience of people visiting your site so as not to drive them away from potentially becoming customers or subscribers in future visits. Still, reading those metrics can be overwhelming for inexperienced Google Analytics users, as it might be hard to use this data properly.

Your business needs MonsterInsights because it will simplify the way of presenting important analytics data. This tool provides only useful and valuable information for you and your business, leaving irrelevant content aside. However, it being easy to use and understand doesn’t mean that it lacks powerful features: MonsterInsights has many tabs to offer the right answers to all your questions.


This plugin will be your business’ best ally to understand 3 main factors related to your audience. First, it will help you determine the formats and topics your audience love to create more relevant content. Second, MonsterInsights will give you valuable information on how your audience finds your webpage to create and develop better-focused marketing strategies. Third but not least, it will help you improve your audience reach and turn visitors into customers by tracking your website’s audience conversion.

Monsterinsights Features

Once you see the long list of this powerful tools it provides, you will clearly understand why Monsterinsights is considered to be the best Google Analytics plugin for WordPress.

Monsterinsights features are divided into 3 different categories: Analytics Tracking, Custom Reports and Integrations. Within each group, you will find over 20 tools to grow your business. That is pretty much a lot!


As it would take us forever to enumerate and explain the whole list of features, we will describe the most important ones below. Nevertheless, feel free to visit Monsterinsights’ webpage if you want to learn more about its features.

  • Standard features

Fast and simple Google Analytics setup

MonsterInsights makes it incredibly easy to connect Google Analytics and your site in a few minutes.

Useful website Analytics

Track the number of unique visitors to your site, page views per visit, bounce rate, information about users’ location, referral sources and much more.

Real-time stats in your dashboard

See how your website is performing at any given moment. This comes especially useful when monitoring time-sensitive events, such as limited-time offers or new product/feature promotions.

Popular posts, pages, and referral sources

Use Monsterinsights to find out which posts and pages are the most popular on your site and the number of times users visited a certain page in the last month.

  • Premium features

File Downloads

Discover who is downloading your files from which pages.

Google AMP Addon

This tool will help you correct mistakes made on your AMP versions to avoid producing wrong analytics.

Performance Addon

Monsterinsights lets you adjust the sample rate and the speed sample rate to stay within Google Analytics processing limits

SEO Score Tracking

Using Custom dimensions, you can choose to monitor your own custom data and display it in your dashboard and reports.

Monsterinsights Pricing


Global Wizards’ Conclusion

In this MonsterInsights review, Global Wizards showed you some of the most incredible features of this WordPress plugin. This tool analyzes your Google Analytics reports much easier and will help you understand your website better.

By connecting to it through WordPress, you will have limitless access to your site’s information from just one dashboard.

Our team is convinced that Monsterinsights is by far the best Google Analytics plugin for WordPress available in the market due to its tracking options and enhanced add-ons.

If you want to keep on reading about other WordPress plugins, take a look at our blog or contact us if you are looking for professional digital marketing services. We would love to hear from you!

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